Sorry Amazon, Prime Day kinda sucks

Amazon Prime Day, the new made-up holiday by the marketplace giant that promised great deals for their Amazon Prime subscribers, sucks. I mean, it really sucks. The trumpeted, high-profile deals on Amazon products like the Amazon Echo went blazingly fast, leaving the rest of the slow plebes or late-comers to basically junk. I believe Amazon can do better, and I want to believe that Amazon wants to do better. Here are some super simple ways to maybe Prime Day 2016 better. If there is a Prime Day 2016. Amazon users who are also Prime subscribers clearly see value in paying $99 annually to take advantage of two-day shipping — it’s likely that they also keep track of what they want and what they’ve bought from Amazon, too. I’m a Prime subscriber, and although I go on and order spontaneously, I keep a running Wish List of things I’d like to purchase on the site. These items are often “nice-to-have” and are worth buying only as presents to myself on special occasions, or to hint to loved ones during holidays.