Spotify already uses its advanced music recommendation algorithms to show you artists and songs that match your music tastes, but now the company wants to apply its recommendation powers outside of streaming. Using everything it already knows about the music you like, Spotify will now recommend nearby concerts based on your music tastes, and can alter its recommendations whenever your location or tastes change.
Spotify knows a lot about the music you like. It’s how the music streaming service powers features like Discover Weekly, a playlist that offers up personalized music recommendations every week based on your listening habits. Now Spotify is using what it knows about the music you like to show you concerts you may be interested in attending. In an update to its iPhone and Android app on Thursday, Spotify added a concerts section in the “Browse” tab. Upcoming concerts for artists you listen to on Spotify are shown in a list, and you’re able to change your location to other cities around the world if you’re planning on traveling. Concert listings in Spotify are powered by SongKick. Concerts in Spotify solves a real problem for people like me who love concerts but never know when artists are playing shows in the area until it’s too late. “Much like Discover Weekly, concert recommendations are based on your own listening and picked specifically for you – meaning we surface the live gigs that we know you’ll enjoy, as well as acts that you’ll love to discover,” a Spotify spokesperson said. “And as your music taste evolves, so will your recommendations.”
