Spotify and other music streaming services have been facing increased pressure from the music industry to drop the free, ad-supported streaming options that they offer. That’s why it was easy to believe rumors that Spotify would be shutting down this feature, but a company spokesperson put those rumors to rest with a simple yet clear comment: “It’s totally false. The model is working.”
You might have heard that Spotify has plans to remove its free music streaming option for users as a result of pressure from record labels. You might have heard that, but it’s not true. According to a concise comment from a company spokesperson: “It’s totally false. The model is working.” So there you have it, there’s no need to fear the end of your free streaming plan. Of course, when Warner Music Group’s chief Stephen Cooper warns against removing free streaming, that should be a strong sign that reports that labels can’t make money from the platform aren’t as straightforward as they seem. Indeed, WMG says it now makes more money from streaming than it does from downloads, so cutting down that potential number of streams wouldn’t make any sense, now would it?
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