The OnePlus One was definitely the most surprising smartphone success of 2014, so much so that even the company itself only expected to sell 30,000-50,000 units. However, thanks to the device’s impressive specs, gorgeous design, and insanely affordable $300-$350 price tag OFF CONTRACT, the OnePlus One managed to sell almost one million units by the end of the year.
In November, OnePlus co-founder Carl Pei said the smartphone maker had sold 500,000 units of its OnePlus One smartphone since its summer debut. He also set a stretch goal to notch 1 million units sold by the end of 2014. While the company fell short of that goal, it still has plenty to be excited about at the start of 2015 – and so do fans of the company’s work so far. Pei said OnePlus sold close to 1 million units of its “flagship killer” in 2014. While that figure might look unimpressive next to the 10 million iPhone 6 and iPhone 6 Plus units Apple sold in the first weekend of availability, it’s worth remembering that OnePlus is a little more than a year old and sold its OnePlus One phones without any official advertising. Instead, it relied on a controversial invitation system, which may have hurt or helped its business, depending on your perspective.
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