Trustpilot is experiencing high fiscal growth with the projected 20% growth in the revenue expected in 2025 thus beating market projections. 

The London-traded review firm has predicted annual revenue of $261 million, supported by booking of $291 million a 22% increase over the previous year, or a 18% increase on constant currency. This two-digit growth indicates strong sales of its high-quality analytical products in a trust-based digital market.

Bookings Boom by Region

All regions performed well, according to the online review site, with North America exhibiting the most growth at 21% in constant currency, followed by Europe & the Rest of the World at 20% and the UK at 16%.

While sales increased to $261 million, a 24% increase or 20% at constant currency, annual recurring revenue reached $296 million, up 28% year over year or 19% at constant currency. The company-compiled analyst consensus originally estimated an adjusted EBITDA of $37 million with a 14.6% margin. 

The company has ended the year with $48 million in cash and after repurchases of $72 million in buybacks. In 2025, according to CEO Adrian Blair, who also noted that the business is well-positioned for 2026 because of product innovation and increased retention.

Excellent strategic and financial progress.

Sailing with Headwinds Smartly

Grizzly Research LLC, a short seller, accused Trustpilot of “mafia-style extortion campaigns against non-paying businesses” and a “concerning pattern of apparently falsified reviews” near the end of 2025, which caused shares of the company to plummet.

Trustpilot announced on Tuesday that it has added new AI-powered fraud detection technology

as we continuously improve our enforcement and removed 7.8 million fake reviews.

Future outlook

In 2026, it is predicted that there will be a low amount of revenue growth in the mid-teens, further developments in artificial intelligence, and possible expansion of share buyback programs, which will cement Trustpilot at the core of a new market competition of review platforms. 

The announcement increased share prices as it showed the investor confidence in the profitability trend of the company.