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Would you pay $3,500 for a portable music player?

By Michio Hasai2 min readGoogle News

Why listen to music on the affordable iPod that you’ve had for years which provides an excellent listening experience when you can drop $3,500 on the AK380?! As a rich audiophile’s wet dream, the AK380 is obviously not geared towards the average music listerner, but maybe you’d be willing to buy the comparatively cheaper AK Jr for $500? 

What do you do when you’ve got a shamelessly decadent high-resolution audio player, loaded with top-tier audio components, and more bells and whistles than an audiophile can shake a stick at? If you’re Astell&Kern, you build an even more lavish audio player, of course. Meet the latest and greatest flagship portable audio device from Astell&Kern, the AK380. Supplanting the $2,500 AK240 from the top of the heap, which we referred to as the “drug of choice” for audiophiles with infinitely deep pockets, the AK380 is the new hotness — to the tune of $3,500. While Astell&Kern has a long lineup of portable hi-res players that includes the relatively affordable new AK Jr ($499), the company has never been shy about going after the top 1 percent of the music-listening public. And if you’re a part of that segment, the AK380 has plenty of sonic artillery to wine and dine you.

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