The consumer electronics market is on the rise in China, and smartphones are no exception. Gionee, a Chinese company, is releasing a new Android-based smartphone called the Elife E7 that boasts a 5.5” 1080p display, a 2.5GHz Qualcomm Snapdragon 800 chipset, and a 16-megapixel camera.
I am quite sure that many of us would have already heard about the likes of Oppo of China, as that country is certainly on the rise when it comes to consumer electronics, although their branding exercises would need to be enhanced even more if they were to follow in the footsteps of Samsung and LG. Gionee is definitely not a name that most folks would have heard of, but the Gionee Elife E7 does bring something special to the table that other smartphones do not – it will feature a 5.5” 1080p display alongside the Android operating system, not to mention being the first smartphone that will feature the 2.5GHz Qualcomm Snapdragon 800 chipset (MSM8974AC) alongside an extremely sensitive 16-megapixel camera thanks to the Largan M8 lens which has a 1/2.3” sensor and large 1.34µm pixels.
