Google announced earlier today that it has acquired the iOS app known as Timeful. For those of you who aren’t familiar, the app analyzes your schedule and learns your habits in order to help you carve time out of your schedule for important goals and tasks, thus maximizing time efficiency. While the iOS app won’t be going away anytime soon, Google will be implementing this machine learning technology in a few of its other services.
Google revealed on their official Gmail blog today that they’ve acquired the development team behind Timeful, a time management / to-do app originally exclusive to iOS. Timeful described their app as “the first intelligent time manager” which essentially infused a calendar with easy to use to-do lists and reminders. While that might not sound too advanced, the app also inserts “Habits” into your daily schedule whenever you have downtime, organizing times for you to take a walk, workout, or even “read for 30 minutes.” It’s easy to see with all of Google’s services, why they’d want Timeful on their team. Google mentioned specifically that we’ll see Timeful features first make their way to Inbox and Calendar, with more plans in the near-ish future. Because Google Now is so heavily tied into most of Google’s services, you can imagine how many more convenient reminders with help from Timeful.