A/B testing startup, Predictive Edge, has been acquired by Dropbox

Dropbox has made another acquisition: Predictive Edge, a startup that had built a way to personalize e-commerce offerings, along with dynamic pricing, for marketers to send out to users and run A/B tests around them. The service will be shut down, and the founders will be working on something different, as they note in an announcement on the site: “Predictive Edge is joining forces with Dropbox!,” the company writes. “.