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Amazon is using machine learning to identify the most helpful reviews

By Lorie Wimble1 min readGoogle News

Finding quality Amazon reviews has never been as simple a process as many people would like, but with the addition of machine learning software, the company hopes to change this. Amazon’s current review system requires direct feedback from users to get a general idea of which reviews people liked the most, whereas this news system will actually be able to learn which reviews are the most helpful and make it easier for users to see these reviews.

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