Finally! Someone has taken the time to explain why infographics are so common on the web. Using an infographic. As an infographic junkie, I know the power and purpose of a good infographic, but apparently there’s a hidden motive for their virulent use on the web. Buzzfeed details how infographics are actually a tool of evil SEO spammers, helpfully summarizing the information in a neat infographic. It sure feels like I’m saying ‘infographic’ a lot.