Analysts believe Amazon Prime has over 50 million subscribers

Amazon’s Prime membership program may have as many as 50 million members worldwide, RBC analyst Mark Mahaney said in a note to investors. According to a report by Re/code, Mahaney estimated that the company has between 30 million and 40 million Prime subscribers in the US, and a total of 40 million to 50 million worldwide. That squares with Amazon’s statement late last year that the company has “tens of millions” of Prime members. At the time, Mahaney said that there were between 20 million and 30 million subscribers worldwide.