Apple’s acquisition of Beats has been approved by the E.U.
A

The European Commission has authorized Apple’s $3 billion takeover of Beats, according to an official statement. The organization was tasked with scrutinizing any possible antitrust concerns in the deal. In its judgment, the Commission notes that while both Apple and Beats sell headphones in Europe, even their combined marketshare is low, and the companies aren’t in close competition. Their headphones are said to “differ markedly in functionality and design.”

European Union antitrust regulators on Monday approved Apple Inc.’s $3 billion acquisition of Beats Electronics LLC, the music-streaming service and headphone maker founded by rapper Dr. Dre and music mogul Jimmy Iovine. The U.S.-based tech giant announced the deal in May in a move that experts said was aimed at bolstering the company’s iTunes music service in the face of strong competition from a stream of upstarts. The European Commission, the EU’s central antitrust authority, said the merger didn’t raise concerns because the companies’ combined share in the headphones market would remain low, and the merged entity would face strong competition in both headphone and music-streaming. The deal, for $2.6 billion in cash and $400 million in equity, was the largest in Apple’s history, far surpassing the company’s $400 million acquisition of NeXT Software Inc. in 1997. That deal brought Apple co-founder Steve Jobs back to the company, laying the foundation for its resurgence.

NOTE: TECHi Two-Takes are the stories we have chosen from the web along with little bit of our opinion in a paragraph. Please check the original story in the Source Button below.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Interested in TECHi Feed RSS?

Get the latest insights, tips, and updates on revolutionizing your workspace to your inbox.

Popular This Week