It’s seldom a good idea for brands to use a tragic event to help promote a product, particularly on social media, where the message can easily get lost in translation. AT&T learned that lesson the hard way when it sent this tweet commemorating the 12th anniversary of the Sept. 11 terrorist attacks:
AT&T’s questionable 9/11 tweetsA
NOTE: TECHi Two-Takes are the stories we have chosen from the web along with little bit of our opinion in a paragraph. Please check the original story in the Source Button below.
