in ,

Dell Grapples Apple in Latest Campaign



Dell is so cute. Remember that totally handy OS guide they posted about how to choose between Windows and Ubuntu? This is the same kind of cute.

In a bid to compete with Apple, Dell is amidst an ‘Apples to Apples‘ campaign which sees its Studio line go head to head with none other than the MacBook Pro. Both are powered by the Intel Core I7, and Dell’s 15″ model is $950 bucks, compared to the Macbook Pro 15-inch’s $2199 tag. Seems like a steal for comparable power.

But Dell’s not being entirely honest, not only conveniently omitting the fact that Dell’s I7 is a 1.73GHz chip (next to Apple’s 2.66GHz), but also pitting its lowest price machine against Apple’s creme de la creme.

Typical business practice? Well, yeah. It’s not like this doesn’t happen a lot, in every industry. But come on, Dell. We’re geeks. We got this locked down. Who you foolin’?

What do you think?

Avatar of Ty Dunitz

Written by Ty Dunitz

Ty is an illustrator who stays up too late and must wear glasses. You can follow him on Twitter if you want to (@glitchritual), but he's just gonna throw your stupid PR crap in the garbage, so don't email him.

Leave a Reply

Your email address will not be published. Required fields are marked *

GIPHY App Key not set. Please check settings



A Dating Site for Virgins. What’s Next, a Dating Site for Unicorns?

Five Ways RIM Can Save the Blackberry