Netflix is raising the price of its standard package to $9.99/month

Netflix’s most popular streaming package is getting a price increase for the second time in two years, and as with last time, it’s such a small increase that the company will likely only receive minor complaints. That’s the beauty of it. Nobody really cares that Netflix is raising the price since it’s only increasing by a single dollar, but when you have as many users as Netflix does, that single dollar can add tens of millions of dollars in revenue every month.