Tag: advertising

91 Stories

Is Amazon Stock the Smartest Growth Stock to Buy in April With $2,000?

Is Amazon Stock the Smartest Growth Stock to Buy in April With $2,000?

Amazon (NASDAQ: AMZN) is one of the most powerful tech companies in the world. It didn’t just reach this position...

Spotify Introduces AI-Generated Ads and Real-Time Ad Buying

Spotify Introduces AI-Generated Ads and Real-Time Ad Buying

Spotify isn't only changing the way we stream music, instead it's actually reinventing the whole concept of doing digital advertising....

US DOJ Drops Bid To Make Google Sell AI Investment in Antitrust Case

US DOJ Drops Bid To Make Google Sell AI Investment in Antitrust Case

Google has a little respite in the antitrust case. The U. S. Department of Justice (DOJ) dropped the clause to...

OpenAI’s $14M Super Bowl Gamble: Can It Beat Google & Meta in the AI Ad Wars?

OpenAI’s $14M Super Bowl Gamble: Can It Beat Google & Meta in the AI Ad Wars?

OpenAI is making history without using AI. Strange? Let's find out! Last night during Super Bowl LIX, OpenAI revealed its...

How do you use performance based advertising for recruiting?

How do you use performance based advertising for recruiting?

Performance based advertising is based on results, and who doesn’t like getting results?  When you pay based on results, you...

You’re being targeted on social media (and it’s not a bad thing)

You’re being targeted on social media (and it’s not a bad thing)

There's a reason that social media sites are free to use. They want you on there because, as much as...

Why landing pages need to be built specifically for mobile

Why landing pages need to be built specifically for mobile

The United States (and much of the rest of the world) is a mobile country when it comes to the...

The multi-screen generation needs a better advertising model

The multi-screen generation needs a better advertising model

The days of traditional advertising being separated from digital advertising are behind us... at least they should be. Today and...

Why digital marketing and advertising are finally coming together in 2014

Why digital marketing and advertising are finally coming together in 2014

To paraphrase the immortal movie icon, Ferris Bueller, "The Internet moves pretty fast. If you don't stop and look around...

4 reasons why required fields are no longer required on contact forms

4 reasons why required fields are no longer required on contact forms

What? WHAT!?!? There have to be required fields on contact forms, right? There have been required fields on contact forms...

Facebook is not failing marketers. Marketers are failing to understand Facebook.

Facebook is not failing marketers. Marketers are failing to understand Facebook.

A recent survey performed by Forrester and a scathing open letter from Nate Elliott to points to one major and...

Samsung’s ballyhooed ads: are they worth the hype?

Samsung’s ballyhooed ads: are they worth the hype?

It isn't often that an advertisement is the top story on the tech news aggregators. Usually when it is, there's...

Facebook marketing without ads is like racecar driving without wheels

Facebook marketing without ads is like racecar driving without wheels

There was a time not too long ago when Facebook was a viable marketing tool for businesses who did not...

Facebook video ads as an alternative to YouTube PPC

Facebook video ads as an alternative to YouTube PPC

A good place for video advertising is YouTube, for the obvious reason that people log on to YouTube in order...

Apply local flair to your Facebook promotional posts

Apply local flair to your Facebook promotional posts

Facebook has been a challenging venue for marketers and advertisers ever since it started really getting popular in 2009. At...

Facebook has 1.11 billion monthly active users

Facebook has 1.11 billion monthly active users

We all knew Facebook was huge. We all knew that a ton of people use Facebook on a regular basis....

Facebook joins the flat, simple logo trend

Facebook joins the flat, simple logo trend

The ebb and flow of design trends always seems to navigate towards and away from simplicity. Today, simple is hot....

A small business guide to tackling big data

A small business guide to tackling big data

It’s called having business intelligence, savvy, and it doesn’t just mean knowing the ropes or being well versed with the...

5 types of Facebook content that make local businesses stand out

5 types of Facebook content that make local businesses stand out

In an environment with a billion users, millions of business pages, and just about every company in every industry trying...

Mobile search and advertising are on the rise

Mobile search and advertising are on the rise

These days, smartphones are like an extra appendage to most people. We use them for everything, especially searching the internet....