JD Rucker

JD Rucker is Editor at Soshable, a Social Media Marketing Blog. He is a Christian, a husband, a father, and founder of both Judeo Christian Church and Dealer Authority. He drinks a lot of coffee, usually in the form of a 5-shot espresso over ice.

​Why Tech’s Future Depends on Gender Diversity

Many people have contributed to the revolutionization of the tech industry for decades. However, women are always overlooked in this picture. Since the industry...

Why digital marketing and advertising are finally coming together in 2014

To paraphrase the immortal movie icon, Ferris Bueller, "The Internet moves pretty fast. If you don't stop and look around once in a while,...

Your business social interactions DO mean an endorsement

I was going through the profiles of some businesses that I follow on social media when I noticed something that was highly discouraging. Some...

4 reasons why required fields are no longer required on contact forms

What? WHAT!?!? There have to be required fields on contact forms, right? There have been required fields on contact forms for two decades. Nothing...

#Infographic: Tips for better social media updates

For the most part, people don't need help with their own social media. They are on it enough and see what others are posting....

Why the NSA tapping of Google and Yahoo clouds is more dangerous than PRISM

Could we be getting "NSA fatigue"? No, I'm not talking about the obvious weariness that we have about the National Security Agency's actions. I'm...

Pinterest is Due for a Manly Invasion

Don't worry. Women will still rule on Pinterest for the foreseeable future. That part's not going to change. What will change is that Pinterest...

Facebook is not failing marketers. Marketers are failing to understand Facebook.

A recent survey performed by Forrester and a scathing open letter from Nate Elliott to points to one major and undisputed fact: marketers and...

The continued rise of bad search marketing practices

If there's one thing that bugs me more than anything professionally, it's when bad marketing people give good marketing people a bad name by...

100-115 characters: the sweet spot for getting retweets

When you want to get some pretty good data on using social media for marketing, one of the best people to turn to is...

Is the NSA situation actually part of bigger plan?

It's a rant Thursday, I suppose. What has happened in the world that demands that Americans must consider their own government to be an enemy...

Promote your videos by hand

After watching an amazing video that a client had prepared for their business, I asked how she was going to promote it. She said...

How the next round of CISPA will come at us

With the government shutdown over and the NSA chief on his way out, the time is ripe for Washington to reintroduce the next leg...

Search and social will not be separate marketing endeavors in 2014

If you do a search on Google for "search marketing" and compare it to a search for "social marketing", you'll see that there are...

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