Tag: Customer
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Playing to tomorrow’s customers on social media helps decision makers today
A father and son walked onto a car lot and started looking around. As the salesperson approached, the son, 14-...
Reach versus inaccuracy: should social media be at the forefront during a crisis?
The use of social media to report events has become a normal occurrence. Any time anything happens that is newsworthy,...
5 ways companies can use social media to manage customer relations
The internet gives everyone a voice, and that's a beautiful thing. However, the things people say online can actually have...
Some businesses just want to watch the Facebook burn
There are plenty of articles, blog posts, videos, and testimonials out there demonstrating that businesses are having tremendous success using...
Football, television viewing habits, and customer service
Americans crave football and appreciate a positive customer service experience. They pay, on average, about $100 a year for sports...
Should car dealers focus on technical expertise instead of price and gimmicks?
Next to computers, tablets, and smartphones, our cars are often the most technologically-challenging item that we deal with on a...
Why customer location matters
Location is essential when it comes to marketing, but most think it is their business location that matters the most,...
Ways you are part of the CRM funnel without even knowing it
As a smart consumer, you’re probably aware that you’re being "managed," but what you might not realize is what big...
Verizon’s “Share Everything” plans make everything unlimited for up to 10 devices
Verizon has had its share of foibles over the last few months over how their customers interact with their cellular...
Businesses can’t hide from social media wrath
There was a time when an unhappy customer was an unhappy customer. Best practices said to deal with their concerns,...