Trying to opt out of Facebook ads requires a PhD and several days of sifting through pages and trying to find the needle in the haystack (at least it seems like it). Google is heading in the same direction with their advertising, but they’re making it much easier to opt out of it. Just go here.
Google announced Friday that it is “pulling a Facebook.” Google is making a change to its terms of service that will allow it to monetize the reviews, comments and “+1″s its users have doled out around the Web. Advertisers will be able to incorporate those personalized touches into ads. So if, for example, a contact of mine were searching for “cave hotels in Cappadocia, Turkey,” the hotel that I stayed at — and +1ed afterwards — could pay to have me appear in a Google ad endorsing the place.