Black Friday is known all across the globe as that day where even poor people can get their hands on all the coolest and most high-tech gadgets out there. Singles Day, on the other hand, is mostly exclusive to China, but it’s more or less the same thing as Black Friday, with more than $9 billion in sales being generated during last year’s Singles Day. Many of the gadgets that people bought were Xiaomi smartphones, which is why the company is doing something a bit different this year. Not only will it be offering tons of different deals over the course of eleven days, it’ll also be crowdsourcing a brand new smartphone.

Most of you, even those who live outside of the US, know what a Black Friday is. It’s basically one day when you can find huge discounts throughout the country, and people basically go ballistic over the merchandise. Anyhow, China actually has something similar to Black Friday, a day called ‘Singles Day’ which is held on November 11th every year. Last year, Chinese consumers spent over $9 billion during Singles Day, and TMall, on of China’s biggest online stores, sold 1,894,867 smartphones on that day. Now, interesting enough, out of all the sold smartphones at TMall, 61.5% were Xiaomi-branded, which is quite staggering when you think about it. That being said, Xiaomi is planning something a little bit different this year. The company is planning to offer a number of deals over a span of 11 days. Interesting enough, Xiaomi has also said that they’ll launch a new device during that time, they’ll actually crowdsource this phone. All of this will commence on November 11th at midnight (China time), while the phone will be shipped in 40 days. Considering Xiaomi will crowdsource this phone, you can expect it to be quite affordable. This will quite probably be the Redmi 2C (having its price in mind), but it is possible we’ll see the company release the Redmi Note 2 Pro which was rumored recently.