Around 65% of American adults use social media nowadays

Social media is popular, can you believe it?! It’s so popular, in fact, that around 65% of the entire adult population in the United States use social media in some form, which is dramatic increase over the 7% that did a decade ago. If you further break down the demographics, you’ll find that men and women use social media fairly equally, with 62% and 68% usage respectively, but when you get into education, the differences become more dramatic. Around 76% of those with college or graduate degrees use social media, which is much higher than the 54% for people with a high school diploma or less.