In what we can only assume is a move designed to make James Cameron both the richest and most evil man on Earth, today we learned that Fox is going to release the home version of ‘the most popular movie EVAH’ three times. Yep. Three separate times.
The first, coming to North America on April 22nd, will be a bare-bones 2-D disc that will only feature the movie.
Fox claims – with a straight face, mind you – that this was done both to ensure the best quality picture and sound, but also to coincide with Earth Day.
The second dip into your wallet will be a full-featured “Ultimate Edition” of the film, complete with an array of special features, but still in 2-D, and will arrive in November in time for the holiday shopping season.
Of course, it was 3-D that was the big sell for Avatar. But those looking to see Pandora in all its three dimensional glory will have to wait until at least 2011 for a special 3-D Blu-Ray edition. Fox is hoping that by then, more people will have 3-D-capable televisions and players in their homes - and possibly that they would have forgotten about those other 2 copies they will have already bought.
[As Reported By: Reuters]
About the Author
Navneet Alang is a Toronto-based technology and culture writer whose work has appeared in The Atlantic, The New Republic and The Globe and Mail. Between 2010 and 2011 he wrote technology commentary for TECHi on Apple, cloud video and the future of the desktop computer.
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