The concept of flavour just got turned on its ear as engineering students in Japan have developed TagCandy, a device which augments the flavour of whatever candy is inserted into it. Stick a regular lollipop into the handset, choose a flavour (Crunchy apple? Fizzy soda? …Fireworks?), and suck away.

The vibrating speaker on the device sends pulses that conduct through your teeth as you eat the candy, emulating the vibration patterns that the chosen flavour would emit. How they discovered what it’s like to bite down on fireworks, you probably don’t want to know. Either way, it’s a totally wicked new spin on how we experience augmented reality.

You didn’t think you were getting away without a video, did you?