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Get ready to see a bunch more Buyable Pins on Pinterest

By Connor Livingston1 min readGoogle News

Pinterest’s potential as an e-commerce gateway is what earned it its $11 billion valuation, and with more than 100 million monthly active users, it’s about time the company starts meeting that potential. It started doing that not too long ago with its Buyable Pins program, which there are now about 60 million of, but considering how Pinterest has over 50 billion pins in total, 60 million is actually a pretty small number. That’s why Pinterest has been trying to form partnerships with as many e-commerce platforms as it can in order to expand the number of Buyable Pins there are, and it announced this morning that it just added a bunch more platforms.

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