Retailers could learn a lot from Amazon’s physical bookstore

It’s odd how a company that makes all of its money by selling things online, and is often cited as the biggest reason for the decline of physical bookstores, ended up opening its own physical bookstore. Even stranger than this, however, is the fact that Amazon’s bookstore is actually a brilliant approach to brick-and-mortar stores that managed to bridge the gap between online and offline shopping, something that other retailers should be taking notes on.