Why brands are getting it wrong on social media
You’ve created a Facebook page, but have you created a brand? So you’ve created a Facebook page and opened up a Twitter account. You’re posting...
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6 articles
TECHi reporting and analysis covering Brand. 6 articles, newest first.
Social trendsetters are the ones that brands are reaching through social media
Do you remember the person who consulted with you about social media and told you that brands are having tremendous success on sites like Facebook,...
Post customer reviews to Facebook in ways that don't suck
We talked about the way that Domino's pizza posts customer responses on their Facebook in a clever and effective manner.
Peter Parker uses Bing and dozens of other things wrong with The Amazing Spider-Man
It's rare that a YouTube channel is born that does it right from the first shot. It's even more rare to find a YouTube channel that does movie critiquing…
How to better target your audience with Google+ and Facebook
Depending on what type of company you have will affect the kinds of content you share on social networks. Your business may be more apt to sharing videos...
Significance of Facebook’s ‘like’ button and its value for brands and pages
Welcome to the digital era, where we have bid farewell to old marketing tools. Now brands successfully promote themselves by using social media platforms,...