Tag: Marketing and Advertising
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#Infographic: The History of the Hashtag
The hashtag symbol was rarely used in any application other than on a touch tone phone up until it was...
Be thankful about real life on social media
Businesses are starting to get it. They once saw social media as a channel like many others through which they...
How branding posts set up power posts on Facebook
There are several different ways that businesses go about using Facebook for marketing. Some use it for branding only. Others...
An extremely long but exceptionally useful social media dimensions infographic
Some infographics are long for the sake of being long. They take up way too much space to make very...
Reach versus inaccuracy: should social media be at the forefront during a crisis?
The use of social media to report events has become a normal occurrence. Any time anything happens that is newsworthy,...
5 ways companies can use social media to manage customer relations
The internet gives everyone a voice, and that's a beautiful thing. However, the things people say online can actually have...
Facebook joins the flat, simple logo trend
The ebb and flow of design trends always seems to navigate towards and away from simplicity. Today, simple is hot....
How businesses can post successfully on Facebook
This is a topic that has been covered so many times that one might wonder how it keeps popping up....
For businesses, Facebook should be about what’s happening in the real world
One of the most important lessons you can learn in Facebook marketing for your business is that you can have...
5 Reasons That Social Media May Never Die
“Never” is a bold word. It is absolute and endless. To say that something can never happen is one of...
Stop making infographics that suck
In many ways, infographics help to fulfill one of the important promises of the internet in general and social media...
Email and the lean green benefits of online marketing
More companies are looking at ways that will enable them to go green with their marketing efforts. However, their motivation...
Always keep your eyes open for social media opportunities
"I sit down at the computer and think of things to post on social media." This is the problem. It's...
The rise of the mini media moguls
Social media is allowing a whole new generation to emerge. With young adults and children taking over social networking sites,...
Businesses can’t hide from social media wrath
There was a time when an unhappy customer was an unhappy customer. Best practices said to deal with their concerns,...
Social media’s growing influence on sports
It seems to have crept into every nook and cranny in our daily lives. It makes sense that social media...
Yelp reviews are the most valuable “social currency” out there: study
With so much money going into social media as a marketing and branding tool, it's hard for businesses to discern...
The invaluable social media custom graphics cheat sheet
One of the hardest parts about personalizing social media profiles and pages is getting the artwork and branding just right....