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The insight section is the hub for deep analysis and commentary, it will keep you updated with the in-depth reviews. It provides clarity on complex trends, topics and innovations into easier form to make it convenient for the reader to understand. The section offers an ease on the evolving tech world to everyone, be it a professional, casual observer or an enthusiast.

Jim Carrey’s Twitter War Against His Own Film

Jim Carrey’s Twitter War Against His Own Film

Funny man and actor Jim Carrey is set to star as the Colonel Stars and Stripes in the highly anticipated...

The wrong ways (and right way) to do contests or giveaways on Facebook

The wrong ways (and right way) to do contests or giveaways on Facebook

There's a trend on Facebook that simply won't die. Many business pages continue to offer giveaways, contests, and even "exclusive"...

Putting the byte on a scale

Putting the byte on a scale

Data has been a hot topic for more than a decade now as the accumulation of the good ol' byte...

Why brands are getting it wrong on social media

Why brands are getting it wrong on social media

You’ve created a Facebook page, but have you created a brand? So you’ve created a Facebook page and opened up...

#VoteWrightNow campaign bumps David Wright into ASG starting line-up

#VoteWrightNow campaign bumps David Wright into ASG starting line-up

From the first moment that Citi Field was announced as the venue for the 2013 MLB All-Star Game, there was...

An exploration of eCommerce

An exploration of eCommerce

Most people who are interested in starting their own companies are focused on building a successful track record that will...

4 Microsoft innovations that people actually like

4 Microsoft innovations that people actually like

You probably don't love everything that Microsoft has put out. In fact, a lot of people look at Microsoft as...

Instagram’s new video feature cuts the Vine

Instagram’s new video feature cuts the Vine

This week, the very popular picture-sharing app Instagram, launched a new video recording function feature. This is a direct response...

EMV – coming to your wallet in 2015

EMV – coming to your wallet in 2015

EMV is switching cards from the magnetic stripe to an integrated circuit card. This type of card - the "chip"...

History of Cloud Computing and Future Outlook

History of Cloud Computing and Future Outlook

The trend of cloud software and systems has reached its peak in the last few years. This advancement has not...

Be thankful about real life on social media

Be thankful about real life on social media

Businesses are starting to get it. They once saw social media as a channel like many others through which they...

The quiet approach to cuts and streamlining seems to be working for Yahoo’s Marissa Mayer

The quiet approach to cuts and streamlining seems to be working for Yahoo’s Marissa Mayer

There are a couple of ways that a company can go about making staffing reductions. They can rip the bandaid...

Good guy Tim Cook has compensation adjusted to reflect performance

Good guy Tim Cook has compensation adjusted to reflect performance

It isn't often that CEOs negotiate a worse deal than the one they're offered. Apple's CEO Tim Cook isn't your...

How branding posts set up power posts on Facebook

How branding posts set up power posts on Facebook

There are several different ways that businesses go about using Facebook for marketing. Some use it for branding only. Others...

@SFGiants debut the @Cafe

@SFGiants debut the @Cafe

 The San Francisco Giants may be a few games behind the Diamondbacks for first place in the NL West, but...

Restaurant searches just got more interactive on Google

Restaurant searches just got more interactive on Google

Google innovated the way people find their next meal or drinking hole yesterday by adding a carousel of local restaurants...

The art of getting retweets (with addendums)

The art of getting retweets (with addendums)

There really is more art than science when it comes to getting retweeted on Twitter. For individual influencers and organizations...

Fine, there are two exceptions to the “no cats or dogs” rule on Facebook

Fine, there are two exceptions to the “no cats or dogs” rule on Facebook

For a few months now, I've been discussing the idea that local businesses should never fall into the trap of...

Vinstagram? How a Vine-like feature on Instagram could change Facebook

Vinstagram? How a Vine-like feature on Instagram could change Facebook

Anyone who loves the Vine app for Twitter knows two things - it can be a lot of fun and...

An out of this world project

An out of this world project

Google has added a brand new venture to its roster, Project Loon. Loon allows people to connect to internet, not...