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The insight section is the hub for deep analysis and commentary, it will keep you updated with the in-depth reviews. It provides clarity on complex trends, topics and innovations into easier form to make it convenient for the reader to understand. The section offers an ease on the evolving tech world to everyone, be it a professional, casual observer or an enthusiast.

The $200 million “Draw Something” fad is ending

The $200 million “Draw Something” fad is ending

Someone should have seen this coming. Someone should have said something. After forking over $200 million to buy OMGPOP for...

The rise of the mobile employee

The rise of the mobile employee

There was a time not too long ago when the only employees who could be considered "mobile" were the high-powered...

A smart, huge company should buy Yahoo immediately

A smart, huge company should buy Yahoo immediately

There is value in Yahoo. It's real and tangible. While conventional wisdom would look at the trends and the follies...

IPO will keep Eduardo Saverin’s party going in Singapore

IPO will keep Eduardo Saverin’s party going in Singapore

The Social Network portrayed jilted Facebook co-founder Eduardo Saverin as a victim. His character portrayed by The Amazing Spiderman's Andrew Garfield...

The history of encryption

The history of encryption

Sensitive data has always been a challenge to deliver securely. Even in the days of the Spartans, military commanders would...

iPad is to “tablet” as Starbucks is to “coffee shop”

iPad is to “tablet” as Starbucks is to “coffee shop”

When a product becomes synonymous with the general term for the item itself, it can own the market. To paraphrase...

The Facebook Ivy League faceoff

The Facebook Ivy League faceoff

Facebook was started in a dorm room at Harvard, so it's fitting to see that the social network is most...

BRAD: The ridiculously automated dorm room at Berkeley is much cooler than yours

BRAD: The ridiculously automated dorm room at Berkeley is much cooler than yours

The dorm rooms that are often the most visited by friends are the ones with a fridge, a Playstation, and...

How to create an intuitive drill-down interface?

How to create an intuitive drill-down interface?

What happens when a stream of water hits a big enough obstacle? It moves towards right or left to pass...

Is Yelp spending too much money?

Is Yelp spending too much money?

They say you have to spend money in order to make money. The problem for Yelp is that they may...

LinkedIn buying SlideShare for $119 million

LinkedIn buying SlideShare for $119 million

Identity and insights meet at the junction of LinkedIn and SlideShare as the professional social network just purchased the presentation...

Are Tumblr ads worth $25,000?

Are Tumblr ads worth $25,000?

At some point, nearly every social media startup intends to make money. Tumblr has held off for quite some time,...

VoIP vs. landlines: the showdown

VoIP vs. landlines: the showdown

Most advances in technology are synonymous with increased costs and unclear effects on liability exposure.  However, that is not necessarily...

Online presence: When is having a Twitter account totally useless?

Online presence: When is having a Twitter account totally useless?

Marketing execs drinking midday highballs on Madison Avenue are posh and glamorous. No wonder then that some businesses still hold...

Netbook sales down 34% year over year. Can we call them dead, yet?

Netbook sales down 34% year over year. Can we call them dead, yet?

Less-useful than a laptop, less-awesome than a tablet, the netbook market has suffered the most in the past two years...

Will Yahoo passing up on Microsoft’s offer go down as the biggest business blunder in tech history?

Will Yahoo passing up on Microsoft’s offer go down as the biggest business blunder in tech history?

There's a reason why mothers shouldn't judge their children in beauty pageants, why chefs rarely run the business side of...

Foursquare makes things easier for businesses… at a cost

Foursquare makes things easier for businesses… at a cost

Merchant tools on Foursquare are free and the company claims to want to always keep them that way. It's challenging...

Email isn’t dead and mobile devices are to blame

Email isn’t dead and mobile devices are to blame

There was a time not too long ago when technology bloggers and pundits (myself included) believed that email was going...

Google Wave taken off life support

Google Wave taken off life support

We knew the day was coming. Ever since Google announced the discontinuation of the failed social media... something... that they...

CISPA: Blurred for a reason

CISPA: Blurred for a reason

The internet was all abuzz about SOPA and PIPA and proved a worthy foe against government oppression by quashing the...