Remember when the social media war wasn’t just between Facebook and Twitter, with Google nipping at both their heels with weird and mostly ineffectual efforts? Us neither.
But apparently a long time ago there was this thing called ‘MySpace’ that a couple of people used. It was ugly, and never worked particularly well, and allowed people to do awful things like have music play when you visit their profile.
MySpace found some success among musicians looking to throw together a simple fan site to upload music to, but socially they couldn’t compete with Facebook. Now they’re fighting back.
MySpace is leveraging their one ace in the hole and pushing profiles to the limit, an area Facebook has been as yet unable to fully dominate.
Sean Percival, MySpace exec posted to Twitter that he had a “clean new profile” and linked to his MySpace page, surprisingly clean and cool-looking.
Since Google’s efforts at toppling Facebook have been mostly weird and ineffective, and Diaspora is still ramping up, we need someone to step in and take on the privacy-stomping beast. Could it really be MySpace though?
In L.A. says
Microsoft (Another Loser) did not buy Myspace. Myspace was purchased by Fox (Rupert Murdoch). But then again, no one cares about Myspace. In the fast moving world of Social Media, it is highly unlikely that Myspace will ever return relevancy, no matter how slick the profile layouts or improved functionality. Delete your profile before they sell your data out of desperation. BTW, whatever happened to Friendster?
Harold says
In short, a day late and a dollar short
Evology Now says
Wow this is cool. I’m definitely intrigued to see if Myspace can make a comeback. I hope this is the end of glittery dark backgrounds you can read the text on.
Jim Swordson says
I don’t really think MySpace is concerned with toppling Facebook, at least not at this time. What they need to do is find their niche and be the best at that and it seems they are well on their way with. I think perusing the world of musician fan sites is a great one.
Oh, and by the way In L.A. Microsoft is hardly a “loser” considering their earnings exceed those of both Google and Apple combined.
Moby says
Facebook is not going to be toppled. Why? 500 million people already have accounts (which will most likely be pushing a billion before we know it). Toppling Facebook would require another company to build a social networking site with that would attract one in every three or four people on this planet. Why would people join Google Me (Google’s rumored FB killer) just to connect with people they are already friends with on Facebook?
Elizabeth K. Barone says
What changes, exactly? I thought this article would list some of the things MySpace has done to improve itself, but cleaning up profiles doesn’t go under “changes.”
I have said before, and still say, that MySpace should focus completely on music and make its niche there. Forget trying to be like Facebook, just like Facebook should forget trying to be like Twitter. Each of these social media sites should try to do their own thing. I give Twitter lots of props for paving their own way.