Vine added new discovery features and launched on the Apple Watch

Today has been a pretty big day for Vine, as not only as the app arrived on the Apple Watch, it now has a new discovery feature that allows users to swipe left on Vines that they like in order to find similar Vines. Previously, users had to click the Similar Vines tab underneath the Vine they were interested in, but this new feature simplifies things even further, and makes it easier for users to discover new content. Users can also scroll through Vine collections that have been curated by their favorite content creators. 

Fresh on the heels of Snapchat announcing Story Explorer, Vine has today announced a new way to discover Vines following a similar theme. When browsing in a channel or through your own feed, simply swipe left on a Vine to see other content that is of a similar nature. In the example provided as part of Vine’s blog post, you can see Vines of Justin Bieber across multiple accounts, like J-Bieb’s himself, the AMAs, and more. Vine actually launched a Similar Vines feature back in October for Android and brought it to iOS shortly after, but now users have the ease of simply swiping left to find them. Before, users had to click into the “Similar Vines” tab under the post. Vine wouldn’t go into too much detail describing how it determines which Vines are similar, but the company did say this upon introduction of the feature: “As you and your fellow Vine viewers watch and interact with Vines, that activity helps us determine which posts to show.”