Author: Brooke Nepo

Brooke Nepo is currently an intern at award winning social media agency, Fishbat, Inc. She is also currently a nationally competitive Weightlifter with Olympic aspirations. Brooke graduated from Binghamton University in 2010 with a BA in Philosophy, Politics and Law.

#Serena: not done serving on the court, nor on Twitter

Let me just get this out of the way: I have a girl crush on Serena Williams. Her badass physical and mental power catapulted her to her first French Open win in over 11 years and 16th overall Grand Slam title, only further cementing her place among the all-time tennis greats. As a fellow female athlete, this is more than enough to make me swoon. Her powerful, muscular physique is symbolic of the new wave of female athletes. At, 31, Williams is playing possibly the best tennis of her career and even clocked her fastest ace at 120 mph – prompting…

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Your brand is your baby: digital know-how in a corporate world

You better start swimmin’ or you’ll sink like a stone For the times they are a-changin’! Yep, times are still changing, as more public company boards are lending their ears to digital directors who can develop their online marketing, social media and mobile device strategies.  “Content marketing” is the new buzzword on everyone’s lips, and C-suite execs are finding themselves “increasingly ill-equipped in the boardroom” and, in many cases, digitally illiterate. This may be enough to scare many into hurriedly…

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Tech-shy #BillClinton isn't “friendless” – but he's nearly tweetless

“I think I’m sort of insecure. What if you tweet and nobody tweets back? There’s nothing worse than a friendless tweeter, right?” It’s every microblogger’s worst fear: to be publicly hung out to dry in the social media world. It seems like a rational concern if you’re one of the millions of Tweeters twittering ferociously in order to garner attention – but it’s patently ridiculous if you’re, say, former president Bill Clinton. The ex-president recently made his social media debut, thanks to Steven Colbert’s tweet…

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