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Find a real problem worth solving

Students learn to observe frustrations, define a user, and avoid building an idea nobody understands.

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Find a real problem worth solving

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Students learn to observe frustrations, define a user, and avoid building an idea nobody understands.

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Interview or observe two users and write a problem statement.

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Trial lesson

Find a real problem worth solving

Students learn to observe frustrations, define a user, and avoid building an idea nobody understands.

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Find a real problem worth solving

Students learn to observe frustrations, define a user, and avoid building an idea nobody understands.

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Write the product brief

Complete the one-page product brief and choose the landing page goal.

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HTML page structure for a product idea

Code the first landing page draft in HTML.

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CSS layout, type, color, and spacing

Style the landing page for mobile and desktop.

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JavaScript basics for simple interactions

Add one JavaScript interaction that supports the product story.

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Test the pitch and improve the page

Collect three feedback notes and make three improvements.

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Polish the coded demo

Submit the final landing page and checklist.

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Pitch the startup project

Record or present a three-minute pitch with the landing page.