
Modern search marketing is more art, less science with Penguin 2.0
There are two frames of mind amongst search marketing professionals when it comes to major updates such as the Google Penguin update last year and the...
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There are two frames of mind amongst search marketing professionals when it comes to major updates such as the Google Penguin update last year and the...

There's a saying in online marketing that has been around for a while. "Content is king." The truth is this - before the last year, it really wasn't....

Back in the days when Yahoo was fighting against Alta Vista, when Bing was still called Microsoft Live, and when Google was trying to get the big Y to buy...

Last year, SXSW was relatively laid back. We had a couple of executives there, but for the most part it was our search and social team that was in...



Dear Microsoft: You've lost the search war so far in dramatic fashion. Not only were you not able to make a dent in Google's domination of search, you did...
Why do we wait for search engines like Google or Bing to crawl our sites? There are so many websites and blogs out there that we could easily get lost in...

It's something that we totally take for granted thanks to the continuously-advancing wonders of the internet. We don't go to libraries. We open phone...

It looks like Pinterest. It acts like Digg. The newest player in the social media sphere adds some features from Stumbleupon and Twitter to the mix to...

It's all about timing. Bing's inability to take market share from Google in the search industry and Facebook's focus on improving their internal and...

At SXSW, Matt Cutts discussed many topics in his panel with Danny Sullivan. The most interesting portion was the answer to a question about how large...

The romance between Twitter and Bing will continue. The two announced the renewal of their real-time search partnership, fittingly enough, via Twitter...



This is worthy of note because honestly, it simply doesn't happen every day. Bing has actually beaten Google to a feature. Through its King of Bing Maps...

When Bing first launched, we all treated it a little like the little engine that couldn't; why, we all asked, would anyone switch from Google to Bing? As...