Tag: Social Media
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Beware of self-appointed social media gurus, ninjas, and evangelists
A recent study by AdAge, which has been tracking such things since 2009, shows that there are over 180,000 people...
Triberr increases exposure with the power of the like-minded
While learning incredible things and meeting equally incredible people at the New Media Expo in Vegas, I ran into Triberr...
If you focus on 4 social media sites, you have 99% of your marketing covered
One of the biggest problems faced when businesses try to use social media as a marketing tool is that there...
Businesses should post fewer links and more interactions, text, and images on Twitter
The automation of Twitter for businesses continues to become the norm. As microblogging, interaction, and expression get replaced by RSS...
By catering only to big brands, @Klout is reducing its usefulness
Every few months, it seems that Klout makes changes to try to bring its importance to a higher level and...
Content isn’t king. It’s more like a president.
The marketing adage "content is king" has been around for a long time. In 2013, it appears that both the...
Has social media gone beyond recording life to influencing life?
One of the initial promises of the internet was realized when social media started taking hold a few years ago....
Is the NY Times paywall proving everyone wrong about online subscription models?
Most industry experts (AKA Tech Bloggers) thought that when the NY Times website went to an online subscription model in...
Always keep your eyes open for social media opportunities
"I sit down at the computer and think of things to post on social media." This is the problem. It's...
There’s a new (digital) sheriff in town
On December 12, 2012 the Federal Bureau of Investigations announced a cybercrime bust it had recently executed and credited Facebook’s...
Businesses on social media should never ask for anything without a reason
I had thought the days were behind us. Call it a hope, but I believed that the majority of businesses...
Peter Parker uses Bing and dozens of other things wrong with The Amazing Spider-Man
It's rare that a YouTube channel is born that does it right from the first shot. It's even more rare...
4 huge mistakes your business can make when using social media
There are many mistakes that can be made when using social media as an outlet to market your brand and...
Pinterest is (finally) going after spam accounts with an axe
You may notice a drop in your Pinterest followers today. Don't worry - your popularity level hasn't fallen. It's just...
Your social voice assistant is an app
Are you tired of having to type everything you want to say? Especially when it comes to the various social...
Putting search and social in their place below content
For the past several years, content has been a component of search engine and social media marketing that fell far...
One advantage of dashboards like Hootsuite: stats
Purists will say that using apps and dashboards like Hootsuite or Buffer take away the fundamental interpersonal relationships that are...
Global social media usage
Social media is a unifying force on the internet. It brings friends and families together. It allows for people to...
The presidential battle in the mobile app world
Today's world in America is one dominated by the mobilization of technology. So it's only fitting that even the Presidential...
Thrusting through the pack to the top?
The internet has become a complete 21st century universe unto itself. There is almost nothing that can't be accomplished, once...