IBM and Fluid to create a Watson-powered personal shopping app

Imagine having IBM’s artificially intelligent robot, Watson, help you decide on just what pair of heels to buy. It’s not really such a crazy thought. IBM’s newly-developed Watson Group has just invested in digital commerce company Fluid to speed up the development of a mobile application that will apply the cognitive power of artificial intelligence to e-commerce. In addition to the cash infusion, the Fluid team will gain access to the IBM Watson development platform in the cloud.