NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. The company offers its products under the NIKE, Jordan, Converse, Jumpman, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. It also provides a line of performance equipment and accessories, including bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities; and sports apparel, as well as sells products to wholesale customers and directly to consumers through NIKE Direct operations; distributes and licenses casual sneakers, apparel, and accessories; and markets apparel with licensed college and professional team and league logos. In addition, the company offers consumer services and experiences, including sport focused events and activations; fitness and activity apps; sport, fitness, and wellness content; and digital services and features in retail stores. It sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other wholesale accounts through NIKE-owned retail stores, independent distributors, licensees, sales representatives, and digital platforms. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in May 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.

Nike Inc. (NKE) Stock Price & Market Analysis
NKE · NYSE · Textiles, Apparel & Luxury Goods
$33.87
▼ -$1.28(-3.64%)4:00 PM ET - vs previous closeQuote as of Oct 2, 2026, 4:00 PM EDT
Regular-session close · Oct 2, 2026, 4:00 PM EDT.
Yahoo Finance · delayed, minutes not stated · as of Oct 2, 2026, 4:00 PM EDT · current source
Long-term rangesAvailable historyHide
Price history: 2000-10-04–2026-10-02. Earlier trading may not be included. Highs and lows use intraday prices when available, otherwise closing prices. The 52-week range is reported separately by Yahoo Finance.
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Reported fundamentals
NKE financial overview
Annual revenue
USD 46.4B
Sales for the fiscal year ended May 31, 2026. This is not trailing twelve-month revenue.
Revenue change
+0.2%
Change versus the fiscal year ended May 31, 2025.
Net profit margin
6.7%
Net income divided by revenue for the fiscal year ended May 31, 2026. This is not the trailing margin.
These reported results describe the business’s recent scale and profitability. Compare cash generation and valuation before forming an investment view; historical growth is not a forecast.
Company · Profile
About Nike Inc. (NKE)
Sector, leadership, and how Nike Inc. earns its revenue.
Consumer Cyclical
Company · Profile
About Nike Inc. (NKE)
Sector, leadership, and how Nike Inc. earns its revenue.
Nike Inc.
NYSE · NKE · US
Company overview as of Oct 5, 2026.
- Sector
- Consumer Cyclical
- Industry
- Textiles, Apparel & Luxury Goods
- Headquarters
- Beaverton, OR, United States
- Country
- US
- Founded
- 1964
- Employees
- 73,000
- CEO
- Mr. Elliott J. Hill
- Exchange
- NYSE
Business model & operating evidence
AI business exposure
- Revenue exposure
- AI-specific revenue is not separated in the available company statements.
- Capital-spending dependency
- No reviewed quantitative dependency model is available.
- Compute role
- See the sourced business description; AI labels do not establish compute revenue.
- Platform examples
- An exhaustive, consistently defined product inventory is unavailable.
- Ecosystem links
- Supplier and customer links require reviewed disclosures.
Narrative versus numbers
Demand is expanding
Contradicting observation: -4.3%
Year-over-year growth in the latest quarter. This differs from the fiscal-year revenue change shown above. · SEC Companyfacts · 2026-08-31
Growth produces accounting profit
Supporting observation: 6.7%
Reported-period net margin. A positive figure supports accounting profitability, not cash generation. · SEC Companyfacts · 2026-10-04T22:47:01.917Z
The business generates cash after investment
Contradicting observation: USD -64M
Latest reported free cash flow. It is not a forecast and may cover a different period from the fiscal-year figures above. · SEC Companyfacts · 2026-08-31
These are explicit tests of individual claims, not an overall bull/bear rating. Demand growth can coexist with valuation, concentration and financing risk.
Operating measures
- Revenue
- $11.21Bquarter ended Aug 31, 2026
- Gross margin
- 42.8%quarter ended Aug 31, 2026
- EPS
- $0.48quarter ended Aug 31, 2026
- Capital expenditure
- $199.00Mquarter ended Aug 31, 2026
- Free cash flow
- -$64.00Mquarter ended Aug 31, 2026
- Free cash flow margin
- -0.6%quarter ended Aug 31, 2026
- Operating cash / net income
- 0.19×quarter ended Aug 31, 2026
- Revenue growth year over year
- -4.3%quarter ended Aug 31, 2026
Leadership
Chief executive officerMr. Elliott J. Hill
Source: Yahoo Finance · Oct 5, 2026
Ownership filings and insider activityCompetitors & comparisons
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Governance & sustainability
All data sources
Search the dated figures used for this view. Each entry identifies its units, reporting period and calculation status.
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Next open: 2026-10-05 · 9:30 AM America/New_York
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