How social media made a kinder, gentler automotive industry
People in the car business have been the focus of more jokes about dishonesty and greed than any other professionals outside of lawyers and politicians....
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4 articles
TECHi reporting and analysis covering Car dealership. 4 articles, newest first.
Apply local flair to your Facebook promotional posts
Facebook has been a challenging venue for marketers and advertisers ever since it started really getting popular in 2009. At that time, it was clear that...
Valuable commentary is the alternative to straight syndication or spinning
There was a time when the search engines rewarded content of all types. If a website syndicated content from elsewhere on the web and exposed it to their…
Should car dealers focus on technical expertise instead of price and gimmicks?
Next to computers, tablets, and smartphones, our cars are often the most technologically-challenging item that we deal with on a daily basis.