At Apple’s iPhone presentation today, Tim Cook presented the following chart. At best the chart is misleading; at worst it’s disingenuous. The chart has no scale. It could be showing billions of iPhone sales or it could be showing hundreds of iPhone sales.
Furthermore, showing sales cumulatively tacitly overstates the number of iPhone users, since some iPhone purchases are replacing older or broken iPhones. Many of the phones Apple is claiming as praiseworthy in this chart found the junkyard years ago.
