Twitter’s first television ad campaign is here and it’s… interesting

Everybody has at least heard of Twitter by now, but most of them still have no idea what it does, which is the biggest problem that the company has faced as it struggles to pull in more users. That’s the problem that Jack Dorsey, the new CEO of Twitter, intends to solve, not only by simplifying everything about Twitter and making it easy for new people to understand, but by advertising. For the first time ever, Twitter has started putting advertisements on television, and while I’m probably not part of the target audience for these ads, they’re a little weird.