Xiaomi has launched its latest budget-friendly smartwatch. According to reports, Xiaomi’s new smartwatch contains a 1.96-inch AMOLED screen, over 150 sports modes, Bluetooth calling, and a guaranteed 20-day battery life, all for around $140. It’s the kind of price tag that forces people to stop and think: why am I still paying triple for basic features?
For people who have always wanted a smartwatch but didn’t want to invest their whole salary in it, this is a golden opportunity. Most of the wearables with a low budget compromise on either looks or features. Xiaomi has taken the clean aesthetic of a premium watch to satisfy most average users, without being dragged into a premium ecosystem that is unaffordable.
The smartwatch market has become a high-end market because people want a premium and handy gadget. In this market, brands such as Apple and Samsung have largely ignored the price feature. However, if enough people shift to these budget-friendly wearables, big players might be forced to either lower prices or rethink what “premium” really means. Xiaomi, however, has got the lead now with budget-friendly phones, earbuds, and TVs. Moreover, the company has stepped up in the electric vehicle field as well,with the launch of a budget-friendly SUV, as a competitor to Tesla’s Model Y SUV.
Xiaomi is no longer playing catch-up; it is quietly leaving its competitors behind. Middle-class people were struggling before, and Xiaomi has lent a helping hand to them. If other brands don’t start listening to what everyday consumers want, they risk losing their loyal customers to rising competitors like Xiaomi. They’ll be left behind in the world of budget-friendly technology.
Xiaomi has once again made waves in the wearable tech market with the launch of the Watch S4 41mm, a fresh, compact version of its popular smartwatch.