Interaction

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TECHi Interaction covers the platforms connecting billions — social media shifts, app ecosystem changes, UX breakthroughs, and digital engagement trends. TikTok regulatory battles, Instagram algorithm changes, WhatsApp feature rollouts, and the evolving relationship between users and platforms.

4 reasons #socialmedia has most people jumping on the smartphone bandwagon

4 reasons #socialmedia has most people jumping on the smartphone bandwagon

Believe it or not, people are still using flip phones, Motorola Razors, and phones with buttons!… what? But those folks...

Understand the basics of #socialmedia posts on each network

Understand the basics of #socialmedia posts on each network

In my recent exploration of various social media profiles being used by local businesses, I found a disturbing trend. While...

Four types of Facebook posts that businesses can rotate if they must

Four types of Facebook posts that businesses can rotate if they must

There are too many opportunities out there in the world of social media that makes it a bad idea to...

Playing to tomorrow’s customers on social media helps decision makers today

Playing to tomorrow’s customers on social media helps decision makers today

A father and son walked onto a car lot and started looking around. As the salesperson approached, the son, 14-...

Reach versus inaccuracy: should social media be at the forefront during a crisis?

Reach versus inaccuracy: should social media be at the forefront during a crisis?

The use of social media to report events has become a normal occurrence. Any time anything happens that is newsworthy,...

The Joy of Tech takes an unpopular but sadly realistic take on the NSA Verizon controversy

The Joy of Tech takes an unpopular but sadly realistic take on the NSA Verizon controversy

With Verizon vans rolling down the road being called "NSA Surveillance Vehicles" and every tech and political blog on the...

5 ways companies can use social media to manage customer relations

5 ways companies can use social media to manage customer relations

The internet gives everyone a voice, and that's a beautiful thing. However, the things people say online can actually have...

Why ‘Game Of Thrones’ characters should have used social media

Why ‘Game Of Thrones’ characters should have used social media

Twitter and Facebook exploded this past Sunday night with tweets and statuses surrounding the shocking ending of this week’s episode...

Social media is the leader in disaster response

Social media is the leader in disaster response

What is the first thing that pops into your mind during or after a disaster? Well during the course of...

As Home fails, Facebook tries a lifeline with dock feature

As Home fails, Facebook tries a lifeline with dock feature

The primary goal of Home, Facebook's Android app that basically takes over your phone, was to keep people more connected...

Social media loves animals. Thankfully, humans do as well

Social media loves animals. Thankfully, humans do as well

If there's one thing that plays well, almost universally, on social media, it's animals. From pets to wild beasts, animals...

App.net: Facebook without the baggage

App.net: Facebook without the baggage

More and more people are deleting their Facebook and Twitter accounts because of all the advertisements that flood the page....

How social media made a kinder, gentler automotive industry

How social media made a kinder, gentler automotive industry

People in the car business have been the focus of more jokes about dishonesty and greed than any other professionals...

Second screen usage during commercials highlights social media’s potential

Second screen usage during commercials highlights social media’s potential

Quick, what's the first thing you do when a commercial comes on the television. The standard answers without thinking about...

Holidays Unplugged: disconnect and relax

Holidays Unplugged: disconnect and relax

These days technology is all pervasive, unavoidable even, and we are grateful. It has made it simple to get things...

If you want attention on Google+, go large and horizontal with your images

If you want attention on Google+, go large and horizontal with your images

When Google+ first rolled out their change, we called it "Twitteresque". After exploring it further for the last couple of...

One small step for Twitter, one pretty decent sized leap for spam haters

One small step for Twitter, one pretty decent sized leap for spam haters

If there's one thing that could bring down the whole Twitter empire outside of a catastrophic meltdown of all of...

Social media is open 7 days a week

Social media is open 7 days a week

Many businesses are trying and failing at social media. Some are succeeding. One of the keys to finding success is...

What do abandoned Facebook pages say about a business?

What do abandoned Facebook pages say about a business?

In many ways, Facebook has lost some of its luster as a business tool. It isn't that it's not possible...

Twitter and Instagram use rising for teens but Facebook is still the king

Twitter and Instagram use rising for teens but Facebook is still the king

A social media study conducted by Pew (pdf) reveals some interesting facts about social media use by teenagers. One of...