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live pathsNasdaqGS · Consumer Discretionary
$232.11
▼ -$1.55(-0.66%)4:00 PM ET - vs previous closeiQuote as of Jul 24, 2026, 4:00 PM EDT
NasdaqGS market is closed. Showing the latest available regular-session trade from Jul 24, 2026, 4:00 PM EDT.
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Price time means the latest available trade or regular-market close. Other times show when that section was checked or published.
Investor playbook
The downside checks deserve priority before a fresh entry.
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Entry timing, risk check, and catalyst scan
What has to keep working for US investors to stay interested.
Bull case needs proof
VerifyLook for stronger target support, improving revisions, or durable trend confirmation.
Where the dashboard says the thesis can break or get crowded.
Multiple expanding
+40.1%Forward P/E sits above trailing — consensus expects earnings to fall from here.
Catalysts and positioning checks that are not duplicate live-pulse metrics.
Catalyst scan
MonitorUse news tone, trend breaks, and quality checks to decide what deserves attention.
The playbook is derived from quote, analyst, financial, news, and trend snapshots. It is a research workflow aid, not a buy or sell recommendation.
Evidence quality
Treat this snapshot as a watchlist read until missing or stale fields improve.
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Thin evidence
Price
Latest quote, session range, volume, and price timing.
Fundamentals
Size, valuation, profitability, yield, and balance-sheet context.
Analyst
Street target, rating mix, revisions, and event setup.
News
Current catalyst headlines, sentiment, and source recency.
16 unavailable inputs: Analyst Next Earnings Date, Analyst Annual Revenue Estimate, Analyst Annual Revenue Estimate High. Data lanes fall back to secondary sources when a live feed fails.
Score is derived from source attribution, provider state, timing, and field coverage. It explains confidence in the dashboard evidence, not investment merit.
As of Jul 24, 2026, 4:00 PM EDT, Amazon.com Inc (AMZN) traded at $232.11, a -0.66% move versus the prior close, ranging between $231.35 and $234.95 intraday, and on volume of 33.84M shares. The stock has traded between $196.00 and $278.56 over the past 52 weeks, carries a market capitalization of $2.5T, and trades at 27.76x trailing earnings. Sell-side analysts rate AMZN Buy across 75 ratings and carry an average price target of $313.13 (+34.91% implied versus the last quote). AMZN's record close stands at $278.56, set on May 5, 2026.
Buy analyst tone. TECHi maps AMZN to 1 AI leaders and 0 major AI products, making the AI-infrastructure angle visible beside the quote. Fairly valued relative to growth.
Balanced watch. Track record validation (79/100) is the strongest signal; news sentiment (0/100) is the main constraint. Model confidence is 38/100 — some inputs are unavailable, so treat this as a directional research screen rather than a forecast. Long-term secular context is tracked separately: 20 Years +13720.2% total; yesterday -0.7%. Comparable past signals have verified against subsequent prices 15.4% of the time.
Expected-return math is scaled by beta and realized volatility before confidence is applied.
Short-horizon expected moves are volume-weighted so thin moves get less credit than confirmed tape.
VIX and sector ETF momentum are companion covariables; when source data lacks them, TECHi labels the gap instead of fabricating precision.
Roadmap, leadership, human-impact, and social/developer traction proxy durable moat until issuer-level software recurring revenue is available.
Evergreen business strategy points migrated from /amazon-stock/ for the quote page research layer.
The Amazon pillar argued that AMZN is no longer just a retailer. This quote page now carries the durable parts: AWS, ads, Trainium, logistics scale, and the capex-return debate.
Amazon is a cloud, advertising, logistics, and marketplace platform. The stock thesis increasingly depends on AWS AI demand, advertising margin expansion, retail efficiency, and whether massive infrastructure spending earns attractive returns.
| Enterprise value | $2.52T |
| Price / sales | 3.36 |
| Price / book | 5.65 |
| Operating margin | 11.50% |
| Return on assets | 9.46% |
| EPS (TTM) | $8.36 |
| Beta (5Y) | 1.46 |
Benchmark context
Compare against its sector ETF and the broad market.
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5 answers covering the latest AMZN price, analyst view, leadership, and sector context.
TECHi articles and Two Takes linked to AMZN. Full feed on the AMZN news page.
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