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live pathsNASDAQ · Consumer Cyclical
$271.99
▼ -$6.10(-2.19%)1:01 PM ET - vs previous closeiQuote as of Aug 11, 2026, 1:01 PM EDT
Realtime NASDAQ quote as of Aug 11, 2026, 1:01 PM EDT.
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1Y · weekly bars · USD · Live $271.99 · 255 pts
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Investor playbook
The current snapshot gives bulls more to work with, but the watch list still controls timing.
Use it for
Entry timing, risk check, and catalyst scan
What has to keep working for US investors to stay interested.
Trend support
+14.7%Current price is above the 200-day average.
News tone
bullishLatest catalyst source: finance.yahoo.com.
Where the dashboard says the thesis can break or get crowded.
Multiple expanding
+77.8%Forward P/E sits above trailing — consensus expects earnings to fall from here.
Catalysts and positioning checks that are not duplicate live-pulse metrics.
Latest catalyst
finance.yahoo.comHinde Group Boosts Amazon.com (AMZN) Amid AI Capacity Bottlenecks and High Enterprise Backlog in AWS
The playbook is derived from quote, analyst, financial, news, and trend snapshots. It is a research workflow aid, not a buy or sell recommendation.
As of Aug 11, 2026, 1:01 PM EDT, Amazon.com, Inc. (AMZN) traded at $271.99, a -2.19% move versus the prior close, ranging between $271.42 and $278.84 intraday, and on volume of 12.46M shares. The stock has traded between $196.00 and $287.20 over the past 52 weeks, carries a market capitalization of $2.93T, and trades at 21.88x trailing earnings. Sell-side analysts rate AMZN Buy across 75 ratings and carry an average price target of $325.19 (+19.56% implied versus the last quote). AMZN's record close stands at $287.20, set on Aug 3, 2026.
Buy analyst tone. Latest catalyst: Hinde Group Boosts Amazon.com (AMZN) Amid AI Capacity Bottlenecks and High Enterprise Backlog in AWS (finance.yahoo.com). TECHi maps AMZN to 1 AI leaders and 0 major AI products, making the AI-infrastructure angle visible beside the quote. Fairly valued relative to growth.
Balanced watch. Track record validation (85/100) is the strongest signal; social/developer traction (50/100) is the main constraint. Model confidence is 62/100 — some inputs are unavailable, so treat this as a directional research screen rather than a forecast. Long-term secular context is tracked separately: 20 Years +20948.7% total; yesterday -1.3%. Comparable past signals have verified against subsequent prices 15% of the time.
Expected-return math is scaled by beta and realized volatility before confidence is applied.
Short-horizon expected moves are volume-weighted so thin moves get less credit than confirmed tape.
Sector momentum is included beside the broader market regime.
Evergreen business strategy points migrated from /amazon-stock/ for the quote page research layer.
The Amazon pillar argued that AMZN is no longer just a retailer. This quote page now carries the durable parts: AWS, ads, Trainium, logistics scale, and the capex-return debate.
Amazon is a cloud, advertising, logistics, and marketplace platform. The stock thesis increasingly depends on AWS AI demand, advertising margin expansion, retail efficiency, and whether massive infrastructure spending earns attractive returns.
| Enterprise value | $3.08T |
| Price / sales | 3.78 |
| Price / book | 5.31 |
| Operating margin | 12.08% |
| Return on assets | 12.35% |
| EPS (TTM) | $12.43 |
| Beta (5Y) | 1.45 |
Benchmark context
Compare against its sector ETF and the broad market.
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5 answers covering latest price, analyst view, leadership, and sector context.
TECHi articles and Two Takes linked to AMZN. Full feed on the AMZN news page.
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