Portland-based social search startup raises $2.7 million in funding

A good salesperson might have terrific social skills – great at chatting up a client, terrific at keeping track of what sports a customer likes, who wants tickets to a big concert and knowing what products a big buyer favors. But those real-world social skills don’t necessarily translate to social networking. Portland startup Little Bird aims to bring marketing and sales into the social age, mining Twitter and other social networks to find who’s most influential on a given topic.