Social media has conspicuously been the frontier where automotive ad agencies have treaded very carefully. Despite the massive attention given to sites like Facebook, Twitter, and Instagram, only a tiny portion of advertising budgets from manufacturers down to dealers has been allotted to social media. This trend is reversing itself quickly as companies at all levels of the industry are turning towards social as the golden ticket it has always promised to be.
With many of the new cars for the next model year already setup and ready to go now is a great time to know what is going to be some of the best offered...
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Aston Martin has been called many things for keeping their Le Mans race cars purely gas powered compared to many of their competitors who use diesel or...
Chevrolet has been trying to make a splash at the various technology and social media shows in recent years. Their next big play will be in March as they...
There was a time when diesel cars were all over the road. As gas prices went up and environmental groups started complaining, the good old diesel car...
If you think about it, it's pretty intriguing that the entertainment it at the top when it comes to the growth of social media engagement. One would think...
It's hard to believe that it's been over 6 years since the launch of the iPhone. This groundbreaking phone has changed life as we know it. If you think...
It might not tell you a lot about the device, but do you really need to know anything else? It has received rave reviews. It's Apple. 'Nuf said. Still, if...
There's nothing more boring than an airline safety video, right? "Put your own mask on before assisting others." Not so fast. Virgin America has put...
When Saroo Munshi Khan was 5-years-old, he was searching for change on a stationary train when his 14-year-old brother went off to get something. Khan...
Google isn't just interested in content. They want to know who's writing it and how they fit in within a given niche. That was one of the original...
