Brian Molidor

Social media has conspicuously been the frontier where automotive ad agencies have treaded very carefully. Despite the massive attention given to sites like Facebook, Twitter, and Instagram, only a tiny portion of advertising budgets from manufacturers down to dealers has been allotted to social media. This trend is reversing itself quickly as companies at all levels of the industry are turning towards social as the golden ticket it has always promised to be.

Chevrolet has been trying to make a splash at the various technology and social media shows in recent years. Their next big play will be in March as they...

If you think about it, it's pretty intriguing that the entertainment it at the top when it comes to the growth of social media engagement. One would think...

It's hard to believe that it's been over 6 years since the launch of the iPhone. This groundbreaking phone has changed life as we know it. If you think...

Just because it’s not fresh doesn’t mean it’s not edible. For people willing to eat food that’s old, but not too old, a new app by the name of Too Good To Go sells leftover food that restaurants would normally throw out. Naturally, the food is much cheaper since it’s no

Marissa Mayer has laid off thousands of Yahoo employees over the last four years, all in an effort to turn things around for the company. It didn’t work, and neither did any of her other turnaround efforts, which is why Yahoo’s shareholders have decided to throw in the towel and sell the

Millennials are a notoriously difficult demographic to attract, because growing up with digital media has made is so that their tastes and preferences are vastly different than previous generations. In an effort to attract millennials, businesses have had to look at what’s popular with them an

The OnePlus 2 is a great smartphone, but it’s far from the “flagship killer” that OnePlus describes it as. For a company whose motto is “Never Settle,” OnePlus did a lot of settling with the OnePlus 2, and the smartphone hasn’t been able to capture fans in quite t

Back in January, General Motors announced that it had formed a “long-term strategic alliance” with the ride-sharing company known as Lyft, which involved “joint development of a network of on-demand autonomous vehicles.” Neither company has said much about the alliance in the

Facebook isn’t the only emerging video-sharing behemoth that YouTube needs to be wary of, according to a report from Bloomberg on Thursday. The report, which Snapchat has confirmed to be accurate, says that Snapchat users watch about ten billion videos through the app every day, which is two b