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Salesforce.com Inc (CRM) Institutional Ownership & Insider Trading History

Top CRM institutional shareholders, filing changes, and Form 4 insider activity with filters for buys, sales, option exercises, gifts, and tax withholding.

Section freshness

Price Jun 26, 4:00 PM EDT · Statements Apr 29, 8:00 PM EDT

Source timingDetails

Data freshness

Prices update fastest. Fundamentals, analyst data, and news update on their own schedules, so check these timestamps before comparing signals.

Price time means the latest available trade or regular-market close. Other times show when that section was checked or published.

PriceLive
Last traded
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Newsevery 15 min
Latest item
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Ownership read

CRM insider sentiment: Mixed, buy-heavy.

VANGUARD GROUP INC is the largest institutional holder. 58 sales and 62 purchases appear in the recent Form 4 filings. Use the filters below to separate real buying and selling from option exercises, gifts, awards, and tax withholding.

Insider flow

CRM

Purchases882.96K
Sales125.55K

Directional bars ignore awards, gifts, conversions, and tax withholding rows.

Top holder

89.84M

VANGUARD GROUP INC

Insider stance

Mixed, buy-heavy

$13.30M sold / $1.00M bought

Latest filing

May 22, 2026

Most recent holder or insider filing date

Filings shown

240

120 holder / 120 insider

Holder rows
120
Market data source
Latest filing
May 22, 2026
Most recent holder or insider filing date
Increased / initiated
64
53 decreased
Insider rows
120
Market data source

Top 120 institutional holders

Salesforce.com Inc (CRM) institutional ownership

Ranked by reported share count, with position changes and latest filing dates where ownership data supplies them.

VANGUARD GROUP INC

Rank #1

11.0%

Shares
89.84M
Change
+270.91K
Change %
+30.00%
Filing
Dec 31, 2025

Increased

BLACKROCK

Rank #2

9.73%

Shares
79.69M
Change
-994.58K
Change %
-123.00%
Filing
Mar 31, 2026

Decreased

VANGUARD CAPITAL MANAGEMENT LLC

Rank #3

7.24%

Shares
59.33M
Change
+59.33M
Change %
Filing
Mar 31, 2026

Initiated

STATE STREET CORP

Rank #4

5.97%

Shares
48.95M
Change
-1.13M
Change %
-2.25%
Filing
Mar 31, 2026

Decreased

MORGAN STANLEY

Rank #5

3.87%

Shares
31.68M
Change
+12.67M
Change %
+66.63%
Filing
Mar 31, 2026

Increased

GEODE CAPITAL MANAGEMENT

Rank #6

2.71%

Shares
22.23M
Change
+442.60K
Change %
+2.03%
Filing
Mar 31, 2026

Increased

VANGUARD PORTFOLIO MANAGEMENT LLC

Rank #7

2.37%

Shares
19.42M
Change
+19.42M
Change %
Filing
Mar 31, 2026

Initiated

CAPITAL WORLD INVESTORS

Rank #8

2.04%

Shares
16.71M
Change
-2.96M
Change %
-15.05%
Filing
Mar 31, 2026

Decreased

HARRIS ASSOCIATES L P

Rank #9

1.82%

Shares
14.92M
Change
+5.13M
Change %
+52.36%
Filing
Mar 31, 2026

Increased

CAPITAL RESEARCH GLOBAL INVESTORS

Rank #10

1.67%

Shares
13.71M
Change
+4.24M
Change %
+44.76%
Filing
Mar 31, 2026

Increased

ARROWSTREET CAPITAL

Rank #11

1.55%

Shares
12.66M
Change
+7.16M
Change %
+130.21%
Filing
Mar 31, 2026

Increased

CAPITAL INTERNATIONAL INVESTORS

Rank #12

1.54%

Shares
12.62M
Change
-10.10M
Change %
-44.44%
Filing
Mar 31, 2026

Decreased

NORGES BANK

Rank #13

1.47%

Shares
12.02M
Change
+1.65M
Change %
+15.94%
Filing
Dec 31, 2025

Increased

BANK OF AMERICA CORP

Rank #14

1.43%

Shares
11.72M
Change
+2.56M
Change %
+27.96%
Filing
Mar 31, 2026

Increased

NORTHERN TRUST CORP

Rank #15

1.25%

Shares
10.24M
Change
-259.23K
Change %
-2.47%
Filing
Mar 31, 2026

Decreased

FMR LLC

Rank #16

1.21%

Shares
9.89M
Change
-364.14K
Change %
-3.55%
Filing
Mar 31, 2026

Decreased

SANDERS CAPITAL

Rank #17

1.16%

Shares
9.53M
Change
+916.48K
Change %
+10.64%
Filing
Mar 31, 2026

Increased

UBS AM

Rank #18

1.08%

Shares
8.87M
Change
+476.20K
Change %
+5.67%
Filing
Mar 31, 2026

Increased

AMERIPRISE FINANCIAL INC

Rank #19

0.96%

Shares
7.87M
Change
-944.64K
Change %
-10.72%
Filing
Mar 31, 2026

Decreased

CHARLES SCHWAB INVESTMENT MANAGEMENT INC

Rank #20

0.85%

Shares
7.00M
Change
+98.39K
Change %
+143.00%
Filing
Mar 31, 2026

Increased

Showing 20 of 120 matching institutional rows.Load more institutions

Recent insider transactions

Salesforce.com Inc (CRM) Form 4 filings

Action codes are translated so open-market buys and sales are separate from awards, gifts, conversions, and tax withholding.

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
1.66K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

KROES, NEELIE

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
67
% company
<0.01%
Price
$180.07
Value
$12,065

Filed May 22, 2026

KROES, NEELIE

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.66K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
680
% company
<0.01%
Price
$180.07
Value
$122,448

Filed May 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.66K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

ROOS, JOHN VICTOR

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

ROOS, JOHN VICTOR

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

WEBB, MAYNARD G JR

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

WEBB, MAYNARD G JR

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

MUNOZ, OSCAR

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

MUNOZ, OSCAR

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

SACHIN, J. MEHRA

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

SACHIN, J. MEHRA

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

KIRK, DAVID BLAIR

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

KIRK, DAVID BLAIR

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

DONALD, ARNOLD W

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

DONALD, ARNOLD W

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

CONWAY, CRAIG

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

CONWAY, CRAIG

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

CHANG, AMY

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

CHANG, AMY

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

ALBER, LAURA

Director

SaleOpen-market or direct sale reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

ALBER, LAURA

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
1.66K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

KROES, NEELIE

Director

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
442
% company
<0.01%
Price
Not reported
Value
Not reported

Filed May 22, 2026

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
920
% company
<0.01%
Price
$180.07
Value
$165,664

Filed May 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

SaleOpen-market or direct sale reported on Form 4.
Shares
886
% company
<0.01%
Price
$189.80
Value
$168,163

Filed Apr 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.78K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Apr 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
1.78K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Apr 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
13.78K
% company
<0.01%
Price
$189.80
Value
$2,615,634

Filed Apr 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
886
% company
<0.01%
Price
$189.80
Value
$168,163

Filed Apr 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.78K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Apr 22, 2026

BENIOFF, MARC

Director, Chair and CEO

SaleOpen-market or direct sale reported on Form 4.
Shares
22.56K
% company
<0.01%
Price
$189.80
Value
$4,281,888

Filed Apr 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

SaleOpen-market or direct sale reported on Form 4.
Shares
1.78K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Apr 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

SaleOpen-market or direct sale reported on Form 4.
Shares
13.78K
% company
<0.01%
Price
$189.80
Value
$2,615,634

Filed Apr 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
27.79K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

SaleOpen-market or direct sale reported on Form 4.
Shares
2.41K
% company
<0.01%
Price
$195.38
Value
$470,475

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
1.52K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.00K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
58.35K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
7.32K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
1.00K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
27.79K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
3.56K
% company
<0.01%
Price
$195.38
Value
$694,576

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.52K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

TALLAPRAGADA, SRINIVAS

Chief Eng/Cust Success Officer

SaleOpen-market or direct sale reported on Form 4.
Shares
347
% company
<0.01%
Price
$195.38
Value
$67,797

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
4.07K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
410
% company
<0.01%
Price
$195.38
Value
$80,106

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.01K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
47.06K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
48.63K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
6.10K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
1.01K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
16.08K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
2.04K
% company
<0.01%
Price
$195.38
Value
$398,575

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
6.10K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

SaleOpen-market or direct sale reported on Form 4.
Shares
248
% company
<0.01%
Price
$195.38
Value
$48,454

Filed Mar 22, 2026

MILANO, MIGUEL

President and CRO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
1.01K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

WASHINGTON, ROBIN L

Director, President and COFO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
47.06K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

WASHINGTON, ROBIN L

Director, President and COFO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
58.35K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

WASHINGTON, ROBIN L

Director, President and COFO

SaleOpen-market or direct sale reported on Form 4.
Shares
7.32K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
26.14K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
32.42K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
4.07K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
1.01K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
16.08K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

NILES, SABASTIAN

President and CLO

SaleOpen-market or direct sale reported on Form 4.
Shares
1.87K
% company
<0.01%
Price
$195.38
Value
$365,556

Filed Mar 22, 2026

WASHINGTON, ROBIN L

Director, President and COFO

SaleOpen-market or direct sale reported on Form 4.
Shares
2.86K
% company
<0.01%
Price
$195.38
Value
$559,568

Filed Mar 22, 2026

WASHINGTON, ROBIN L

Director, President and COFO

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
7.32K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

PurchaseOpen-market or direct purchase reported on Form 4.
Shares
40.52K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

HARRIS, PARKER

Director, Co-Founder and CTO, Slack

SaleOpen-market or direct sale reported on Form 4.
Shares
5.09K
% company
<0.01%
Price
Not reported
Value
Not reported

Filed Mar 22, 2026

Showing 72 of 120 matching Form 4 rows. Percent of company uses current shares outstanding when available.Load more insiders

Frequently asked

Common questions.

Who are the largest CRM shareholders?

VANGUARD GROUP INC is the largest institutional holder of CRM, with 89.84 million shares, or about 10.97% of shares outstanding. Additional institutions are ranked by reported share count.

What is institutional ownership of CRM?

Salesforce.com Inc (CRM) has 120 institutional holders on file — 64 that increased or initiated positions and 53 that reduced them, as of the latest filing on Mar 31, 2026.

Where can I see Salesforce.com Inc insider transactions?

Salesforce.com Inc (CRM) has 120 Form 4 insider transactions on file, most recently on May 22, 2026, separated into purchases, sales, option exercises, awards, gifts, and tax withholding so administrative transactions are distinguished from open-market trades.

Are CRM insiders buying or selling?

Recent CRM insider activity reads Mixed, buy-heavy: 58 sales and 62 purchases. Awards, gifts, conversions, and tax withholding are listed separately because they do not carry the same signal as open-market trades.

Who is the most active CRM insider?

BENIOFF, MARC is the most active CRM insider by absolute share movement, with 301,438 shares moving across the filing history. Review the action labels before treating that activity as buying or selling.