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Salesforce.com acquires Austin-based startup Toopher

Down in the capital of Texas there’s a company known as Toopher that develops a mobile two-factor authentication app that separates itself from the competition by using location awareness. What’s so special about this Austin-based startup, you ask? Well the company just announced on its website that it has been acquired by Salesforce.com for an unknown amount. 

Salesforce.com has acquired Toopher, the developer of a mobile two-factor authentication app that uses location-awareness. Toopher in Austin, Texas, said on its website that it will no longer sell its current products, but is “thrilled to join Salesforce, where we’ll work on delivering the Toopher vision on a much larger scale as part of the world’s #1 Cloud Platform.” It did not disclose the financial terms of the acquisition. Salesforce spokeswoman Karly Bolton confirmed the purchase but did not provide further details. Toopher’s website is now inaccessible, except for the notice announcing the acquisition. Toopher users had to download the app, available for iOS and Android, and pair it with the service. Users could automatically authenticate from safe locations like the home or work, but if the request came from a new or unrecognized location, the user received a notification from the Toopher app and could allow or deny the request.

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