Snapchat is working on a new way to make money off your selfies

Snapchat already has hundreds of millions of users, now all it needs to do is find a way to make money from them. This is much harder than it sounds, and Snapchat has spent the last year or so experimenting with ways to monetize in search of something that’ll really get the cash flowing, such as the paid replays feature it added a few weeks ago. The company’s next experiment is expected to come in the form of sponsored lenses, according to the Financial Times, which will allow advertisers to pay Snapchat thousands of dollars to reach its entire userbase for one day.